This module prepares students with typographic related information to draw out the sense of appreciation on typography. Upon completing this module, students will develop:

The ability to relate functions and applications of type into visual communication (graphic design).

Enhanced application of creative typography into design

Accepting typography as the main element of an effective design solution.

Explores the nature of creativity from four interacting viewpoints: person, process, product and environment. It's goal is to develop and tap in the creative thinking through various activities such as group discussion, exercise and brainstorming towards innovation and invention.